Job Opening: PR Associate

Simoneink Public Relations Associate [Pitching Required]
We are small boutique public relations firm specializing in promoting luxury hotels, restaurants, chefs, spirits, and culinary/travel books. Our primary focus is media relations.

We are seeking an experienced, full-time, salaried Public Relations Associate to join our busy team. Responsibilities, to be executed under the direction of the firm’s president, will include:

  • Formulating creative pitches and direct them to local, regional, and national press. Must be familiar with the process of pitching and have had 3 consecutive years experience of pitching (preferably to leisure/hospitality journalists)

  • Developing strategic plans with angles to position clients to the media

  • Creative writing to develop press materials

  • Managing daily project timelines and PR deliverables for all client accounts

  • Graphic design projects, creating monthly client newsletters and various marketing materials designed through the program Keynote

  • Overseeing the day-to-day client communications to ensure client satisfaction

  • Facilitating interviews, photos shoots, and meetings between media and clients

  • Crafting talking points, collateral, and presentation materials for clients

Because the firm is small, there is an administrative component to all employees’ positions. Associate will assist with tasks, such as:

  • Overseeing monthly reports for clients

  • Maintaining/updating contact information for journalists lists

  • Ordering magazines and newspapers with client’s press inclusions

  • Monitoring websites with client’s press inclusions

Preferred candidates will have an interest and understanding of food/travel/hospitality. 

Successful candidate will be a motivated and committed self-starter.  Job requirements include:

  • Bachelor’s degree

  • 3-5 years PR experience (restaurant / hospitality industry PR preferred)

  • Experience in developing and executing all aspects of public outreach campaigns to increase media exposure and support strategic initiatives for clients

  • Proven creative talent with demonstrated strength in producing effective public relations strategies to meet challenging objectives

  • Deep understanding of media relations with an established record of recurring high-level print, online, and broadcast coverage

  • Excellent writing, editing, communication and social media skills

  • Ability to work at a fast pace and juggle multiple priorities to meet deadlines without sacrificing accuracy

  • Ability to think creatively and outside the box

  • Ability to work with minimal supervision

  • Positive attitude with proactive approach

Beautiful office is located in a suburban setting in McLean, VA, 10 minutes from Georgetown. We are not Metro-accessible. Salary is dependent on experience. Health insurance, vacation and sick leave are discussed after 3-month trial period. No relocation assistance is available.

Interested candidates must submit a cover letter (including salary expectations), résumé and 3-4 writing samples to No phone calls, please.